Thursday, June 17, 2010

Finished Promotional Video

Here is the promotional video for the Bococa Arts Festival, kicking off in Brooklyn tomorrow. I shot, edited and color corrected the video using my Canon Rebel T2i, Final Cut Pro 7, and Magic Bullet Looks, among other things.

The camera performed outstandingly well, and I was working with a great group of people. The actors were upbeat, and willing to try different things. Eileen, the Producer was also quite chipper, and was great at getting what she wanted out of the actors.

Early on in the shoot, the group of us started thinking that the original script...well left something to be desired, so we made some changes as we made our way around Brooklyn, and I think the final short is better because of it.

The pigeon scene was actually the most difficult shot to get. Originally we tried getting that shot in an alley way next to Cobble Hill Park, but the trees were dropping seeds, and the pigeons had no interest in our stale bread crumbs.

We then shot the bridge scene, when I remembered from my college days, all the birds in the Brooklyn Bridge park, so we tried our luck there. At one point we had about 50 birds covering the BoCoCa sign, until a truck roared by and scared them off. The shot I ended up using wasn't 50 birds, but it still looked pretty cool.

In conclusion, it was great working with such a flexible, fun group of people. Film is a creative process just like any other art, and I've found the final product is always better when you involve members of your cast and crew in the process. When everyone is an active participant in the creative process, and not just standing by taking orders, the energy of the shoot is totally different, and I love it. That's how I like to work. At times I will draw the line and say something can't be done, but all and all, I like to go with the flow.

Oh, and next, sun block is a must. We all got wicked sun burn. It was difficult to hide it on the actors, and I think it can be seen in some shots. Oops!

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